We believe that controlling your carbon footprint should be as easy as checking your bank balance. Our solution will, for the first time, empower everyone to participate in climate action, all the way to the retail level. Our vision is to create a platform that integrates carbon credits into everyday life, enabling the seamless and transparent accountability for our carbon footprints as part of every purchase we make. Our first focus is on a retail integration, attaching carbon credits to everyday purchases, because we believe this can lead to the biggest change in the way carbon credits are used. With a simple and accessible method of purchasing carbon credits in place, each and every one of us will be able to support crucial land-based emission reduction projects that protect forests and national parks in some of the world’s most endangered areas, supporting local economies that will have a lasting positive impact on our planet. We have already been integrated into Ben & Jerry's flagship London store, which you can read more about here (https://www.forbes.com/sites/ oliversmith/2018/05/29/ben-jer rys-bets-on-blockchain-to-canc el-out-the-carbon-in-every- scoop/#69a17c85688c). Once we have achieved our first goal, we will expand the platform to corporates, traders, and governments. The need for a global carbon market is evident and we have received interest from both industry leaders and governments, highlighting how relevant and necessary our solution is. We believe in cooperation and cohesion; our approach is to give every market player the tools they need to participate alongside each other. We are a motivated team, dedicated to building a non-profit that focuses on having a deep and lasting impact on climate change. Each of us has in-depth experience in our respective fields and together we form a team with the required skills to make Poseidon, and our solution to this global problem, a success. Being a non-profit foundation, we can focus on creating sustainable impact and creating alliances in the carbon markets without financial interests. This allows us to build a platform that has one goal: saving our climate.
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